Geico Figured Out a Way to Make People Want to Watch their Ads

I got got. Usually I jump into a video only to get pissed off when an ad plays. Some bullshit companies like The Chive make you watch the ad, to which I reply by forgetting any interest I had in said video. YouTube gives you an out after a few seconds so thankfully, in most cases, I skip the ads. That option was available when this ad popped up but the damn commercial seemed so quick I didn’t even apply the effort to skip.

Fast forward 60 seconds and I’m still staring at a dog on a table eating everyone’s dinner.

Roaring round of applause for whoever brainstormed this idea in the board room.

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